Tagline and visual identity of Ars Independent Festival 2019
The multimedia festival Ars Independent 2019 reveals not only this year’s visual identity, but also – and that’s a new one! – the festival tagline: Unsubscribe.
As always, Ars Independent Festival 2019 will take place in Katowice over 6 autumn days, between September 24 and 29. The organizers are preparing close to 40 events focusing on young, debuting and audiovisual culture: film, animation, music videos and video games.
This year it was decided that the programmers’ decisions and choices will be lead by the festival tagline: Unsubscribe.
“Unsubscribe is a split in reality. It’s not just that the virtual bleeds into the real and vice versa – they are now mixed into one and they scrambled our brains. Unsubscribe is creating an unreal image on social media. It is information served to us through increasingly narrow channels, creating alternative facts, where fake, real and virtual are one. It’s decreased anonymity, amassing large quantities of private and sensitive data on every topic, on every activity. It is a posthumanist world sustained by electronics, enhanced with interfaces, soon also with AR/VR,” explains Rafał Włodarek, graphic artist and author of the festival’s visual identity.
Ars Independent will take place in several locations in Katowice. We will meet in the Katowice City of Gardens building and the festival club Drzwi Zwane Koniem, amongst others.
It is worth a reminder that on May 7, we will learn of the festival’s first out of competition events. Afterwards, festival passes will be available for pre-order, priced at 60 PLN, until June 30. Starting with July, the passes will cost 80 PLN; from August 26 – 100 PLN.
The event is organized by the Katowice City of Gardens cultural institution and the City of Katowice.